I’m a Website UX, Optimisation & Growth Consultant who helps e-commerce brands turn “nice website” into “busy website”.
I spent 12 years inside a multi-million-pound Dragon’s Den business, starting when it was much smaller and being part of the growth journey first-hand. That experience shaped how I work today: not in silos, not in fluff, and not with “one-size-fits-none” strategies.
Over the years, I’ve worked across sales & customer service, operations & systems, design & marketing, and e-commerce. I’ve also worked alongside experts in SEO and web development, learning best practice from the inside and applying it across the business (and many others since).
Eventually, I realised it was time to spread my wings and build something of my own.
That’s how Meep was born: a calm, strategic partner for businesses who want better performance from their website, without hiring an entire internal team.
Proven expertise across multiple domains
Years Experience
Projects Completed
Certifications
After years in a fast-paced business and working with companies of all shapes and sizes, I noticed the same thing happening again and again:
Departments weren’t talking to each other.
Sometimes because everyone thought their area should come first.
Sometimes because people simply didn’t understand what other departments actually did. But either way, it slowed everything down.
I naturally bridge those gaps. I combine big-picture understanding with hands-on execution, so projects move faster,
decisions make sense, and your website improvements don’t fall apart the moment they touch the real world.
“There’s so much success to be had with all-rounder expertise and understanding.”
A personal note
Outside of client work, I’ve used these same skills for something I care about deeply: animal rescue. I built a 125K social media following in 7 months to help rescue dogs across the world, and I’ve seen first-hand how powerful marketing can be when it’s used for real impact.
That’s why I’m so passionate about helping businesses use their website and visibility properly, because when it works, it creates momentum. And momentum changes things.