marketing

it’s time to make it happen

why marketing?

Marketing, a term that everyone uses, but really everyone has a different idea of what it is. Newspaper articles have been replaced with influencers, leaflets and posters have been replaced with Facebook and Instagram ads and market and exhibitions stalls replaced with Google shopping.
One of the biggest mistakes in marketing, is being subjective, doing what you think will work, and throwing money at advertising without really knowing why, what return you’ll get, or what your current audience’s response will be.
Let’s start from the beginning, without the jargon, without all the convoluted explanations. We can help break it down, lay out all you options, look at your data, look at your budget and help work with you to find the best solution for your business, your audience, and your mission.
Find out more about what we offer below…

marketing consulting services

how it works

It’s pretty simple, you can either use us as a one-off strategy and discovery session to give you tools and areas to work on that your internal team can action, or add on retainer with us and we cover all areas for you every month!

  • Newsletters, mailers, or mailshots; whatever you prefer to call them, these are your email marketing materials to help engage your current audience and create retention and loyalty.

    We can help design, write, and schedule your newsletter so it’s one less thing for you to worry about. Not just that, we’ll be monitoring and testing your analytics to constantly adjust for the optimal results for your audience.

  • Blogs can have various uses, all of which we’ll discuss in your discovery session. But we can design, write, and help promote your blogs to highlight new lines, use them as SEO tools or simply show off what you do best. Frequent blogs give your customers a page to land on where you can capture and convert them in an authentic way.

  • We believe that no one can capture your brand like you. You are your why and know the ins and outs of what makes your brand, you. We want to work with you to take your content, and strategize areas of improvement, not from our subjective opinion, but learn what your audience likes, and help suggest ways to make it better, to engage your existing customer base, and attract new ones. We’ll help give you tools, write engaging captions, do hashtag analysis, and constantly monitor and alter to give your content more and more visibility.

  • We talk more about why copywriting is so important on our copywriting page, but a common mistake is writing marketing copy, only to please your customer. While this is, of course, is the main focus, we often forget about pleasing Google, or Facebook, or Amazon. Whatever platform you use to sell your items on needs to have SEO input. We’re here to help bring it all together and use our ‘all-rounder’ expertise to ensure nothing is forgotten.

  • Depending on what stage of your business you’re at, everyone will require a slightly different angle. We’re here to share with you some useful tools to make your life easier, as well as looking at your overall strategy, and working with you to offer insight and areas to help the next growth period of your business.

what marketing solutions do we offer?

all sound good?

So you’re ready to make it all happen with our marketing solutions, and bring your ideas to life in front of your customers? We got you.
Get in touch below and we can have a chat!

Why do you need a marketing agency and consulting?

We are a marketing agency but prefer to call ourselves marketing consultants. We specialise in looking at various areas of your marketing activity, but while other agencies do the marketing, we prefer to work with you and use our expertise in looking at how your marketing impacts or could positively impact other crucial areas of your business such as SEO and e-commerce. We’ll then use this to help guide your marketing activity to have as much impact as possible.

Whether it's helping with email marketing design and creation, blog writing, social media scheduling and caption writing, hashtag analysis, or seo optimised copywriting, our marketing virtual assistants have the expertise and knowledge to help businesses reach their marketing goals. By working with our marketing consultants, you can benefit from the expertise and knowledge of a professional who can help achieve your marketing goals and stay ahead of the competition.

There are a number of ways that we can help with your marketing efforts, including:

1.     Email Marketing Design and Creation: Email marketing is a cost-effective way for your business to reach your target audience. Marketing agency consultants can help with the design and creation of email campaigns that are visually appealing, engaging, and effective in achieving marketing goals. This includes writing effective subject lines, creating eye-catching graphics, and crafting compelling content that drives conversions.

2.     Blog Writing: Blogs are an important part of any content marketing strategy and are crucial to a website's search engine optimisation (SEO). They provide you with an opportunity to showcase your expertise, build trust you’re your audience, and drive traffic to your website. By creating valuable and informative content, blogs can also help a website rank higher in search engine results, improving its visibility and attracting more organic traffic (people who are searching for you!). Our marketing agency consultants can help with the writing, editing, and publishing of blog articles that are optimised for search engines and designed to engage and educate the target audience.

3.     Social Media Scheduling and Caption Writing: Social media is a powerful tool when looking to reach your target audience and engage in discussion, helping lead your business model. Our marketing consultants can help with the scheduling and management of social media posts, including writing engaging captions that encourage interaction and engagement. We can also help with hashtag analysis, ensuring that you are using hashtags that are relevant to your target audience and will help maximise your reach across your social media platforms.

4.     Marketing Strategy and Planning: Developing a comprehensive marketing strategy is essential for businesses looking to achieve their marketing goals. Our marketing agency consultants can help with the creation of a marketing plan that outlines specific marketing activities, the target audience, and the metrics that will be used to measure success.