copywriting

write smart, not hard. 

why copywriting?

We all know that pretty much anything we do, whether it’s web, marketing, or even writing emails, requires the power of the written word.

We also know, that while words can make a sale, they can also kill a sale. It doesn’t matter whether it’s an email to a customer, or product page text for Google, you gotta impress them, and make them happy.

While it would be easy to sit and churn out a load of words, or even for you to pay £20 to get someone across the world to send you 1000 words for a category page, we choose knowledge over power.
So what does that mean? Well, because we have, what we like to call, “business all rounder” knowledge, we’re able to look at copywriting a little differently. We can look at social media copy with our marketing caps on, website copy with our SEO hats on and ad-hoc copy with our analytics hats on, it means that every word has a why.
Find out more about what we do below…

Copywriting services

how it works

It’s pretty simple, we can either produce one-off pieces for you, or keep us on retainer to manage copywriting throughout your business every month. There is overlap with our copywriting services and other services, as it’s really important to ensure we’re writing purposefully, so let’s chat about the best solution for you.

  • Your website is the store window into your business and what sets you apart. One of the biggest pitfalls is that most web developers don’t build websites for SEO purposes, so whilst you might have the most beautiful and functionable website in the world, if it can’t be found, it’s not doing its job. That’s where we can help. Whether it’s product descriptions, category pages, or important landing pages, we’ll not only be looking at creating engaging copy to help convert your customer, but also gently balancing user experience with SEO so as many of your potential customers can find you.

  • There are many branches to SEO, and all these branches revolve around the written word. Carefully crafted copywriting, paired with marketing knowledge, can help set you apart from your competitors across all your platforms. We will work with you and your business needs to provide the best strategy to suit your growth.

  • Your marketing materials are what your audience sees, they create loyalty, brand recognition and awareness. What you choose to say could mean building trust and ultimately, getting sales. So let us help work with you to create beautiful copywriting for your email marketing, social media captions and across your marketing platforms.

  • Helping you with any creative copywriting you might need in your business, from brand guideline documents to blog writing, you name it, we’ll be happy to help.

all sound good?

So you’re ready to hypnotise people with the power of the written word? We got you.
Get in touch below and we can have a chat!

How copywriting can help your business,

online visibility and SEO.

Our copywriting services can greatly enhance your company’s’ visibility online by providing high-quality, well-written content that effectively communicates your brands message and values to its target audience. Here are a few key ways in which our copywriting services can benefit your company's online visibility:

1.     Increased website traffic: A well-written website with engaging and informative content can help attract more visitors to the site, leading to increased website traffic and potential customers. This is because search engines favour websites that have high-quality content and a positive user experience, our copywriting service can help create such content.

2.     Improved search engine optimisation (SEO): Effective copywriting services can help improve your website SEO by incorporating relevant keywords, meta descriptions, and other elements that search engines use to rank websites. This can lead to a higher ranking in search engine results pages (SERPs), which can increase your visibility. More customers see you = more sales.

3.     Increased brand awareness: High-quality copywriting can help you establish a clear brand identity and messaging, which can help increase brand awareness with your target audience. This can be especially important for smaller companies looking to compete against larger, established brands.

4.     Enhanced customer engagement: Well-written copy can engage and educate potential customers, helping to build trust and establish a positive reputation. This can lead to increased customer engagement and conversions, as visitors are more likely to take action after being provided with relevant and valuable information.

5.     Improved customer experience: By providing clear, concise, and easy-to-read content, our copywriting service can help improve the overall customer experience on your website. This can help increase customer satisfaction and lead to repeat visits and recommendations to others.

6.     Increased social media presence: Social media is a powerful tool for increasing a company's online visibility, and our high-quality copywriting services can help improve your social media presence by providing engaging and shareable content. This can help your company reach a wider audience, build brand awareness, and drive traffic to your website.

7.     Better email marketing: Our copywriting service can help improve your company's email marketing campaigns by crafting compelling subject lines, engaging content, and effective call-to-actions. This can help increase the open and click-through rates of emails, leading to more conversions and customer engagement.

We offer copywriting services on retainer or as a one-off project, copywriting can provide a wealth of benefits when looking to increase your online visibility. By creating high-quality, well-written content, our copywriting service can help attract more visitors to your website, improve your SEO (i.e online visibility), increase brand awareness, engage customers, and improve the overall customer experience. Whether it's through website content, social media posts, product descriptions, or any other form of online communication, our copywriting services can help you effectively reach and connect with your target audience.